by Caroline | Jul 28, 2020 | Communication, Company Building, Company Culture, Leadership
Unprecedented, once in a lifetime, and the new normal are words and phrases surveyed Twitter users recently told Dictionary.com they never wanted to hear or read again. Why? I suspect it is because we have repeatedly used them in response to the past 5 months. We are...
by Caroline | Feb 27, 2019 | Company Building, Data, Leadership, Research, ROI
According to an article published in the Wall Street Journal’s CMO Insights and Analysis section, over half of the companies in a recent survey invest in market research as part of their marketing budget. Why? Maybe because they know they’re going to waste a lot of...
by Caroline | Aug 23, 2018 | Accountability, Communication, Company Building, Company Culture
In recent years there have been so many exciting ideas floated about cool new cultures and work structure—on-staff massage therapists and endless vacations come to mind. Maybe it is because it sounds old school that I see the eyes glaze over when I start talking about...
