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You Know What They Say About Assumptions…

You Know What They Say About Assumptions…

by Caroline | Feb 27, 2019 | Company Building, Data, Leadership, Research, ROI

According to an article published in the Wall Street Journal’s CMO Insights and Analysis section, over half of the companies in a recent survey invest in market research as part of their marketing budget. Why? Maybe because they know they’re going to waste a lot of...
It Takes Constant, Continuous Communication to Create a Cool Culture

It Takes Constant, Continuous Communication to Create a Cool Culture

by Caroline | Sep 16, 2016 | Assessments, Communication, Company Culture, Culture, Data, Feedback Mechanism, Leadership, Management, Recruiting, Research, Survey

Culture. What do we hear most from business owners and non-profit directors about this topic? It’s usually one of these two statements: We are going to create a great culture!  OR We are going to work hard at keeping our great culture as we grow. And what is the...

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